Live training: Introduction to Optimizely Data Platform (ODP)
Join us for an engaging classroom training session with Value & Adoption Advisor Matthew Nonnamaker on the Optimizely Data Platform (ODP), where you'll delve into the world of harmonizing customer data for a real-time understanding of customer behaviors. This comprehensive training will empower you to scale highly personalized, campaigns using AI-powered predictive analysis. Gain proficiency in leveraging ODP to share valuable insights across various Optimizely products, enhancing your ability to drive impactful marketing strategies.
Agenda:
- Understanding Customer Data Platforms (CDP)
- ODP Product Overview: Features and Capabilities
- Generating and Analyzing Reports with ODP
- Managing Customer Data in ODP
- Campaign Activation Strategies
- Exploring Integrations with Other Optimizely Products
Choose an Upcoming Event
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1 hour
Thursday, Nov 27, 2025 at 9:00 AM to 10:00 AM EST