Dive in to the main concepts and terminology needed to get started with Optimizely Experimentation using the Web platform. While the course is geared towards developers, it is a good starting point for anyone interested in learning more about the...
Get to know Experiment Collaboration from a high-level perspective and tour its interface, functionality and features.
This set of courses contains self-paced content and is designed for those who want to learn how to use Optimizely Experiment Collaboration. Throughout your learning journey, you will be presented with demonstrations, participate in Check your understanding activities, as well...
In your role as an experimentation team member, execute an experiment from start to finish, using Web Experimentation to build and Experiment Collaboration to centralize and standardize all the work and communication surrounding building an experiment. We'll show you...
In this session, we will create a multivariate test for a specific use case. Multivariate tests are experiments in which you test the combinations of several design elements on a page to see which design mix contains the recipe for success....
Using Optimizely’s Web Experimentation tool, we will build an A/B test experiment, utilizing a use case. With this hands-on course, you will use a test project to create the test from beginning to end. This is a great class...
The Introduction to Personalization session covers the planning, execution and results interpretation for Web personalization tests or campaigns. We will introduce a business use case and implement it for our campaign. Agenda What are personalization campaigns and why use...
In this course, you will gain an introductory understanding of Personalization, including where it fits in the Optimizely product portfolio, the business user roles that use it, key concepts, and basic Personalization navigation.
If you want to learn about Personalization, how to create and run personalization campaigns and how you can read and compare your results—you're in the right place. Optimizely Personalization works with Optimizely Web Experimentation to let you experiment with website...
Discover how to experiment your way into a winning strategy and use personalization to deploy it effectively. This session will guide you through the phases of personalization—from preparing with user data research to testing, analyzing results, and ultimately developing a...
