Watch this Masterclass recording to learn how Commerce Connect functions as a scalable content and commerce framework, why its flexibility is both a strength and a risk, and how outcome-driven planning, experienced teams, and disciplined delivery practices shape timelines and...
Podcast with Patrick is part of the Optimizely Unfiltered series — informal conversations with Optimizely Most Valuable Professionals (OMVPs) sharing their experiences, perspectives, and lessons from the field. If you’re working with Optimizely and thinking about how AI will reshape...
This session recording is designed for experimentation users who are new to Optimizely Web Experimentation or looking to better understand the range of testing tools available. We walk through the core experimentation methodologies, explain when and why to use...
Watch this recording designed for experimentation practitioners who want to increase their experimentation program’s win rate (the percentage of experiments that win). We walk through practical ways to improve idea quality, align tests to business goals, and design experiments...
Watch this recording designed for experimentation practitioners who want to increase their experimentation program’s win rate (the percentage of experiments that win). We walk through practical ways to improve idea quality, align tests to business goals, and design experiments that...
Instructors: Sam Pointing, Value & Adoption AdvisorAudience: Customers licensed to Experimentation Watch this session recording designed for experimentation practitioners who want to increase their experimentation program’s win rate (the percentage of experiments that win). We walk through practical ways to improve idea...
Post-Implementation Technical Challenges In this first episode of the OMVP Technical Roundtable, members of the Optimizely technical community come together to discuss a topic that every implementation eventually faces: what really happens after go-live. While many projects are considered...
Join our trianers and learn how Optimizely Data Platform (ODP) enables more precise experimentation through real-time audience segmentation. This session recording demonstrates how teams can test, personalize, and analyze experiences using up-to-date behavioral context. Agenda: Overview of ODP Capabilities...
In your role as an experimentation team member, execute an experiment from start to finish, using Web Experimentation to build and Experiment Collaboration to centralize and standardize all the work and communication surrounding building an experiment. We'll show you...
Learn and apply direct problem-solving skills, apply those skills to real use cases, and collaborate on experiment variations. Topics covered: Present use case (there will be three) Perform gap analysis Use six Optimizely measuring sticks to evaluate current content...
Does your results data fluctuate during the lifecycle of the experiment? Do you feel the need to adjust your traffic allocation and distribution while the test is running? Maybe your results are disappointing? If you answered "yes," watch this...
Instructors: Sam Pointing | Value & Adoption Advisor & Katie Bloor, Senior Value & Adoption AdvisorAudience: Customers licensed to Experimentation Watch this session recording on establishing clear measurement frameworks that demonstrate the value of your experimentation programme. Users will learn how...
Watch this webinar recording by Optimizely expert Dan Rathke for a dynamic 30-minute session unveiling the powerful new visual editor. Tailored exclusively for current Optimizely Web Experimentation and Personalization customers, this webinar will reveal how the new editor doesn't...
Introduction to experimentation-driven development The session begins with an overview of shifting from traditional feature development to experimentation-driven development, where each feature is tested before launch to improve decision-making and outcomes. Data-informed decisions & continuous learning Embracing experimentation enables...
Watch this Masterclass session recording conducted by Polly Walton - Agenda:Many brands want to experiment on their websites but often face the same problems: getting started, keeping momentum, and securing the right resources. Scaling programs, shaping the right team, and...
Watch this recording to gain valuable insights into how to optimize your experimentation strategy through Web and Feature Experimentation. We explore the best practices for A/B Testing, dive into the key features of each platform, and highlight practical use...
In this recording, we'll introduce Optimizely’s Web Experimentation tool through a practical use case. This shorter, high-level course is perfect for those new to A/B testing or in need of a quick refresher, with an emphasis on navigating and...
In this recording, you'll gain valuable insights into how both the Multi-Armed Bandit and Stats Accelerator can elevate your experimentation strategy. We explore a variety of use cases for each tool and demonstrate how these advanced traffic models can...
Watch this session recording to explore how Experiment Collaboration in Optimizely helps teams organize, manage, and execute experiments seamlessly. Learn how to streamline collaboration, enhance workflow efficiency, and track insights to drive better experimentation outcomes. Agenda: Inviting users, assigning roles/permissions, and...
Hosted by Dan Rathke:Hosted by Sam Pointing: Watch this live enablement session recording designed to help you unlock the full potential of Personalization in Optimizely Web Experimentation.You’ll learn how to build, launch, and measure personalized experiences that engage the right audiences...
Running experiments is one of the most powerful ways to drive business growth, but many teams struggle to reach statistical significance. Join Katie Bloor, Value & Adoption Advisor in this webinar recording where she guides you through the essential best practices...
Using Optimizely’s Web Experimentation tool, we will build an A/B test experiment, utilizing a use case. With this hands-on course, you will use a test project to create the test from beginning to end. This is a great class...
Using Optimizely’s Web Experimentation tool, we will build an A/B test experiment, utilizing a use case. With this hands-on course, you will use a test project to create the test from beginning to end. This is a great class for...
