Dashboards

Welcome

In this lesson, you’ll learn how to build and manage dashboards in Optimizely Analytics. Dashboards help you bring together visualizations from multiple datasets to track performance, highlight trends, and communicate insights with your team. You’ll also explore the dashboard editing interface and layout controls to create tailored, insight-driven views.

After completing this module, you should be able to:

• Define what is a dashboard and its purpose
• Understand the structure of a dashboard using the key elements
• Create and apply different types of tiles based on use cases
• Build an entire new dashboard using different metrics and visualizations

What is a Dashboard?

In Optimizely Analytics, dashboards are customizable collections of visualizations built to help you monitor key metrics and explore trends. The dashboard supports customizable visuals, parameters, and layouts—and are interactive, enabling deeper analysis through analytic exploration.

Using dashboards, you can:

• Organize all your relevant explorations in one location
• Get a 360-degree view of all your critical data
• Run side-by-side data comparisons
• Run ad hoc analysis
• Present your data effectively

What are the Key Elements?

Here are the key elements that you use while building a dashboard:

Menu Bar - The top menu bar contains different buttons and options for creating a dashboard.

To get a better idea of the dashboard menu bar, check out the demo: https://optimizely.navattic.com/b3a0f60

Supported Tiles - A tile is a component of a dashboard that either displays the results of an analytical computation (like a chart) or acts as a control (like a filter) that influences the results shown in the dashboard. You can add the following types of tiles to a dashboard:

• Visualization tile
• Filter tile
• Cohort Filter tile
• Parameter tile
• Experiment tile
• Text tile

Take a look at this demo below to know more on tiles and its uses: https://optimizely.navattic.com/zka09o4

Imagine you're a product manager or data analyst at a fictional streaming app called Flix. Your goal is to build a dashboard that highlights key metrics such as active users and conversion rates.

To demonstrate how to use the Dashboard feature in Optimizely Analytics, this walkthrough will guide you through creating a dashboard focused on Product Engagement:  https://optimizely.navattic.com/wua0zde

This dashboard will include several visualizations using core elements of the Analytics platform—showcasing how to bring data together to monitor user behavior and product performance effectively

You can also refer to the Dashboard documentation to get detailed guideline on dashboards and all its properties.