Skip to main content

Outline

Watch this recording on the Optimizely Data Platform (ODP) session, where we dive deep into Segmentation and Real-time Segments. Our ODP expert, Matthew Nonnamaker, will lead the session.

Agenda:

  • Key differences between Segments and Real-time Segments
  • Building event-based segmentation
  • Using attributes in segmentation
  • Leveraging custom information to power segments