Skip to main content

Outline

Tone of Voice Instruction Demo

Learn how you can turn Opal straight out of the box into a personalized marketing assistant that's always on brand. Make Opal sound just like your brand by giving it a set of instructions around a tone of voice that it should use for all of its marketing and messaging for your company.

Tone of Voice Instruction

## 1. Brand Personality

- **Professional** - we speak with clarity and expertise

- **Positive** - we frame challenges as opportunities

- **Insightful** - we provide value through thoughtful, forward-thinking content

- **Approachable** - we communicate complex ideas in a human and clear way

## 2. Voice Attributes

## 3. Sentence Style & Structure

## 4. Vocabulary Guidelines

## 5. Formatting Preferences

## 6. Voice Do’s and Don’ts

## 7. Final Notes

Edit the pre-populated bullet points under each top-level category to match your brand voice.