Attributes

Welcome

In this module, you will learn how to enable product and search result filtering using attribute management for your customers in Configured Commerce.

After completing this module, you should be able to:

• Define the attributes that help customers filter products

• Create an attribute and attribute value in the admin console

• Assign attributes to a category and attribute values to a product

• Import attributes

• Use Attributes for advanced filtering

Why use Attributes?

Attributes make it easier to find products on your site because they enable common product features, also known as attributes, to be created and associated with products in your catalog. Attributes also help buyers quickly find products that match their specific requirements, reducing ordering errors and returns.

When attributes are set up, customers can:

• Filter search results

• Filter product categories while browsing

• Display product attributes in tabs on the product details page

For example, create an attribute called "Color," and attribute values like "Red," "Blue," and "Green." Assign the attribute to a category, and the attribute values to products within that category. Then, when a user navigates to the category, they can select an attribute value to narrow down the products displayed on the product list page.

How do I benefit from Attributes?

Here's how Attributes functionality benefits different roles:

• Merchandiser: Attributes add another level of organizational detail that will help your customers find and compare the products in your catalog. This will give you the ability to more easily promote products that you want to emphasize.
• Researcher/Buyer: Attributes provide an easy way to filter search results. With attribute tabs turned on, you can provide more details about product features. This will empower you to make more informed buying decisions.

Create an attribute

Attributes are broad properties such as color, fabric, or wattage. These properties are assigned to a category, and attribute values (like red, cotton, or 60W) are assigned to products within that category. Use standardized names that match industry terminology. For example, instead of 'Power Level,' use 'Voltage' to align with supplier catalogs.

Visit the link below to see how to create an attribute in Optimizely Configured Commerce.

Create an attribute value

Attribute Values are the defined, valid values that are available for the specified Attribute. For example, if the Attribute is Size, possible Attribute Values could be: 28", 32", 46", and so on.

Visit the link below to see how to create an attribute value in Optimizely Configured Commerce.

Assign attributes to a category

Attributes are assigned to categories of products that may share similar properties across all products. For example, a category of Goggles may share Attributes such as Lens Type, Size, and Gender.

Visit the link below to see how to assign attributes to a category in Optimizely Configured Commerce.

Add attribute values to a product

After assigning attributes to categories, it is time to assign attribute values to their respective products within the category.

Visit the link below to see how to add attribute values to a product in Optimizely Configured Commerce.

Import attributes

Importing Attribute Types and Attribute Values is a quick way to populate the attributes necessary to improve the website user experience.

Read the article below to learn how to import attributes in Configured Commerce.

Storefront view

Watch this video to learn how customers can use attributes to filter products on a website.

Try it

It’s time to play in the Configured Commerce sandbox!

The following practice exercises take place in the Knowledge & Learning training site. Before jumping in, please log in to the Training site using the following credentials:

• Username: TrainingUser
• Password: Opticon1!#

After logging in, do the following:

1. Create an attribute
2. Create an attributer value

3. Assign attributes to a category

4. Add attribute values to a product

5. Delete the attribute you created

Wrap up

Congratulations! You have completed the Attributes module. You should now be able to:

• Define the attributes that help customers filter products

• Create an attribute and attribute value in the admin console

• Assign attributes to a category and attribute values to a product

• Import attributes

• Use Attributes for advanced filtering

Learn more

While we covered a lot, there's always more to learn about attributes and how to work with them!

Check out the below linkfor an up-to-date collection of helpful guides and technical documentation.