Get hands-on with experimentation, discover upcoming sessions and past recordings.
Instructor: Mike Chu, Staff Software Engineer, ExperimentationAudience: Developers, Data/Analytics Engineers, and Technical Program Managers involved in experiment analysis or reporting Explore how Optimizely measures experimentation results and how its methodology compares to general-purpose analytics tools. This session covers common sources of data...
Instructors: Daniel Rathke, Senior Value & Adoption Advisor | Katie Bloor, Senior Value & Adoption AdvisorValue | Sam Pointing, Value & Adoption Advisor Audience: Customers licensed to Experimentation Join our trainers for a session on how to build a stronger experimentation backlog by...
Instructors: Natalia Farah, Senior Value & Adoption Advisor | Daniel Rathke, Senior Value & Adoption Advisor | Katie Bloor, Senior Value & Adoption AdvisorValue | Sam Pointing, Value & Adoption Advisor Join our trainers for a session on using Optimizely to...
Instructors: Brianna Palmer, Product Marketing Manager | Dan Rathke, Senior Value & Adoption Advisor | Dejan Dragusin, Senior Product Manager Turn someday into same day.Stop waiting for developer help. Build and launch your ideas easily using the new Visual Editor — so you never have...
Join our trianers and learn how Optimizely Data Platform (ODP) enables more precise experimentation through real-time audience segmentation. This session recording demonstrates how teams can test, personalize, and analyze experiences using up-to-date behavioral context. Agenda: Overview of ODP Capabilities...
Instructor: Mike Chu, Staff Software Engineer, ExperimentationAudience: Developers, Data/Analytics Engineers, and Technical Program Managers involved in experiment analysis or reportingExplore how Optimizely measures experimentation results and how its methodology compares to general-purpose analytics tools. This session recording covers common sources of...
Instructor: Natalia Farah, Senior Value & Adoption Advisor and Sam Pointing Audience: Customers licensed to Opal OR Experimentation Join our trainers on how to operationalize experimentation using Optimizely Opal. This session recording provides a practical overview of the platform, available out-of-the-box agents,...
Instructors: Daniel Rathke, Senior Value & Adoption Advisor | Katie Bloor, Senior Value & Adoption Advisor | Sam Pointing, Value & Adoption AdvisorAudience: Customers licensed to Experimentation Join our trainers on establishing clear measurement frameworks that demonstrate the value of your experimentation...
Instructors: Sam Pointing, Value & Adoption AdvisorAudience: Customers licensed to Experimentation Watch this session recording designed for experimentation practitioners who want to increase their experimentation program’s win rate (the percentage of experiments that win). We walk through practical ways to improve idea...
Watch this session recording by Katie Bloor, Value & Adoption Advisor at Optimizely, for a practical session on how to generate high-impact experiment ideas that drive real business results. You’ll learn a proven framework for turning strategic goals into actionable test...
Watch this webinar recording by Optimizely expert Dan Rathke for a dynamic 30-minute session unveiling the powerful new visual editor. Tailored exclusively for current Optimizely Web Experimentation and Personalization customers, this webinar will reveal how the new editor doesn't...
Maximize your ideation phase with proven strategies and techniques. This session is suitable for beginners and anyone looking to enhance their brainstorming, analysis, and hypothesis-building skills. Agenda: Introductions Ideation Framework Heuristic Analysis PSR Hypothesis Method Q&A
Did you know about all the cool tools and features that have been added to Web Experimentation? Our Experimentation trainer Ida Johansson will walk you through Web Experimentation's latest and greatest.
Introduction to experimentation-driven development The session begins with an overview of shifting from traditional feature development to experimentation-driven development, where each feature is tested before launch to improve decision-making and outcomes. Data-informed decisions & continuous learning Embracing experimentation enables...
Learn and apply direct problem-solving skills, apply those skills to real use cases, and collaborate on experiment variations. Topics covered: Present use case (there will be three) Perform gap analysis Use six Optimizely measuring sticks to evaluate current content...
Hosted by Dan Rathke:Hosted by Sam Pointing: Watch this live enablement session recording designed to help you unlock the full potential of Personalization in Optimizely Web Experimentation.You’ll learn how to build, launch, and measure personalized experiences that engage the right audiences...
Watch this recording designed for experimentation practitioners who want to increase their experimentation program’s win rate (the percentage of experiments that win). We walk through practical ways to improve idea quality, align tests to business goals, and design experiments...
This session recording is designed for experimentation users who are new to Optimizely Web Experimentation or looking to better understand the range of testing tools available. We walk through the core experimentation methodologies, explain when and why to use...
Running experiments is one of the most powerful ways to drive business growth, but many teams struggle to reach statistical significance. Join Katie Bloor, Value & Adoption Advisor in this webinar recording where she guides you through the essential best practices...
Watch this session recording to explore how Experiment Collaboration in Optimizely helps teams organize, manage, and execute experiments seamlessly. Learn how to streamline collaboration, enhance workflow efficiency, and track insights to drive better experimentation outcomes. Agenda: Inviting users, assigning roles/permissions, and...
Watch this recording to gain valuable insights into how to optimize your experimentation strategy through Web and Feature Experimentation. We explore the best practices for A/B Testing, dive into the key features of each platform, and highlight practical use...
Watch this recording of the insightful training session with Mykhailo Datsenko, Senior Product Manager specializing in Experimentation Analytics. Enhance your experimentation skills in Optimizely by learning to design impactful experiments, utilize advanced analytics, and drive data-informed decisions. Agenda: Importance of...
In this recording, you'll gain valuable insights into how both the Multi-Armed Bandit and Stats Accelerator can elevate your experimentation strategy. We explore a variety of use cases for each tool and demonstrate how these advanced traffic models can...
In this recording, we'll introduce Optimizely’s Web Experimentation tool through a practical use case. This shorter, high-level course is perfect for those new to A/B testing or in need of a quick refresher, with an emphasis on navigating and...
