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Instructor: Matthew Nonnamaker, Value & Adoption Advisor

Audience: Customers licensed to ODP

Join Matthew Nonnamaker to explore how ODP Activations can be used to power sophisticated Real Time Segments when advanced calculations require more processing time. This session demonstrates how to leverage Activations to enhance segmentation capabilities and deliver more effective real-time audience experiences.

Agenda:

  • Using Activations
  • ODP Channel Vs API Channel
  • Applying Standard Segments
  • What is Liquid
  • Q&A

Choose an Upcoming Session

  • Using Activation to Power Calculations for Robust Real-Time Segments

    Thursday, Jul 23, 2026 at 10:00 AM to 11:00 AM EDT
    • Instructor: Matthew Nonnamaker