Get started with Content Marketing Platform (CMP)
This set of courses contains self-paced content and is designed for those who want to learn how to use Optimizely Content Marketing Platform (CMP).
All Activities
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Engage
In this course, you will be presented with an introduction to the ODP Activation feature, which enables you to use ODP data to drive real business results through segmentation, personalization, and lead capture.
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What is Optimizely Connect Platform (OCP)?
Get to know Optimizely Connect Platform from a high-level perspective and tour its interface, functionality and features.
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Get started with Feature Experimentation
This set of courses contains self-paced content and is designed for those who want to learn how to use Optimizely Feature Experimentation.
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What is Content Management System (CMS)?
Get to know Content Management System (CMS) from a high-level perspective and tour its interface, functionality and features.
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What is Optimizely One?
Watch the overview video to get a perspective of all the parts of the Optimizely DXP.
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What is Optimizely Data Platform (ODP)?
Watch the overview video for a high-level introduction to the ODP.
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What is Configured Commerce?
Watch the overview video to follow the story of Hero Tools as it gets ready to launch a new tool, Sally Stapler, on its Configured Commerce website.
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What is Content Marketing Platform (CMP)?
Watch the overview video for a high-level introduction to the CMP.
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What is Feature Experimentation?
Get to know Feature Experimentation from a high-level perspective and tour its interface, functionality and features.
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What is Web Experimentation?
Get to know Web Experimentation from a high-level perspective and tour its interface, functionality and features.
