Live training: Opal U | AI University
Outline
Instructor: Steven Male, Senior AI Innovation & Growth Director
Description:
Learn how to leverage AI within Optimizely to build smarter marketing strategies, automate workflows, and drive more personalized experiences. This program focuses on practical, hands-on applications of AI to improve marketing performance.
Agenda:
Introduction to AI in Optimizely
Building and using AI agents
Applying AI to marketing workflows
Personalization and optimization use cases
Next steps and program wrap-up