Work Smarter Webinar: Unlocking Experiment velocity with the Visual Editor (EXP)

Instructors: Brianna Palmer, Product Marketing Manager | Dan Rathke, Senior Value & Adoption Advisor | Dejan Dragusin, Senior Product Manager

Turn someday into same day.
Stop waiting for developer help. Build and launch your ideas easily using the new Visual Editor — so you never have to wait to turn great ideas into live tests.

Why Attend?
Most experimentation programs stall from developer bottlenecks, not a lack of good ideas. Backlogs are growing out of control while teams wait for technical resources to build simple tests.

This session shows you how to break that cycle. You’ll see how to bring your ideas to life without writing code, moving from a few tests a month to a continuous culture of testing.

Key Takeaways:

• No tickets. Just takeoff. Build and launch variations in under 10 minutes.
• Let Opal do the heavy lifting. Use Optimizely's AI to handle the manual work and get your experiments live faster.
• Turn your backlog into a live roadmap. Clear your 100+ test queue by taking the wheel yourself.
• Give your developers their time back. Focus on visual changes while your engineering team handles the core product.
• Behavior-based activation. Launch smarter tests with specific audiences in mind.