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Outline

The key to success is meeting your visitor on their terms. That means talking to them in their language. This 45-minute recording session covers everything from the very basics, like the difference between translation and localization, to which tools you need to work efficiently with languages on your Optimizely platform.

Agenda

  • Translation vs localization & language cultures
  • Manual, automated -including AI assisted, or professional translation
  • Tool inventory
  • Consistency & accuracy
  • Remember SEO and the internal search