All Activities
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Optimizely One: Partner Accreditation Program
Join our Partner Accreditation program and become proficient in leveraging Optimizely One to create, optimize, and personalize digital experiences that captivate your audience and deliver measurable results.
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Commerce Connect 13 Developer Certification
$300 (USD) A Commerce developer speaks programming language. They build and maintain reliable, secure and resilient websites. A developer works to understand a platform’s built-in features so they can install, configure, implement, customize and extend them to meet a company’s...
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Key concept video: Reusable templates for Web Experimentation
This video tells you (1) what a reusable template is and (2) shows you how to build one. For more information, you can read this documentation.
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Key concept video: Web Experimentation Results dashboard
This video gives a high-level overview of the Results Dashboard and talks about (1) statistical significance, the confidence interval and how to interpret them, and (2) the useful graph that reveals not to draw conclusions too early. For more information,...
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Key concept video: Third-party integrations
This video is a step-by-step guide to (1) enabling data to be sent to GA4 in Optimizely, (2) setting up the variables, tag and trigger in GTM, and (3) closing off with what you should search for in GA4 as...
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Introduction to Web Experimentation strategy
Learn more about what Web Experimentation is, how this content is structured, logging in to your account, and Optimizely's product tier overview.
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Setting up your Web Experimentation account
Explore cookies, Support for Single Page Applications (SPA), support for dynamic classes, shadow DOM, Web Experimentation performance, and cross-domain tracking.
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Setting up your experiment
Dive deep into page targeting, creating an audience using standard attributes, creating an audience using behavioral targeting, event tracking, and creating an experiment using Visual Editor. Learn more about Preview mode, creating a redirect experiment, multi-page experiments/funnel experiments, Stats Accelerator,...
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Key concept video: Project-level, experiment-level code, and variation-level code
In this video we are highlighting different sections within the UI that you can add custom code, starting with (1) Project JS, (2) Experiment Level, (3) Variation Level. For more information, you can read this documentation.
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Analyzing the results of your experiment
See what your experiments have to tell you through the results dashboard, third-party integrations (e.g. GA4), and Experimentation events export.
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Web Experimentation for technical users
Dive in to key concept videos and eLearning so you can make the most out of Web Experimentation. From setting up your account and experiments, to programming custom logic and analyzing results, this collection is intended to set you on...
