... Welcome In this module, you'll learn how to use Blocks in Optimizely Analytics to create reusable, logic-driven building components that enhance report consistency and efficiency. You’ll explore the different types of blocks, how they work within datasets, and how to manage and reuse them across your analytics workspace. After...
Search Results: analytics
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... Welcome In Optimizely Analytics, metrics are powerful computed values that help quantify and analyze user behavior, business performance, and other key outcomes. Unlike standard columns tied to a dataset, metrics offer flexibility through custom computations—allowing you to apply filters, aggregations, and logic across your data....
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GA Traffic Analyst Agent
Optimizely Opal EssentialsUse Opal as a Google Analytics Traffic Analyst that can develop insights and create executive summaries. ...
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...& Content Recommendations, CMS, and Web Experimentation to deliver seamless customer experiences. Agenda: Creating and optimizing campaigns Building journeys and marketing automation Using analytics and reporting for performance insights Exploring synergies with other Optimizely solutionsWatch the 2026 re-run of this session with updated...
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... Welcome In Optimizely Analytics, derived columns let you extend your datasets with custom, computed values that aren’t available in your original source data. These calculated properties live inside Analytics and are defined using intuitive templates or custom logic—making it easier to extract richer insights from your events, users,...
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...often grouping the results by a specific attribute Follow this demo to get hands-on with Aggregate block: ... Explore our platform ... Aggregate block - Opti Analytics ... What is Alias block? Alias block is a simple yet useful tool that allows you to assign a local, more convenient name (an alias) to an existing input. The demo...
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...data from your data warehouse, allowing you to centralize, explore, and analyze experiment results in one place. How to create a Decision dataset in Optimizely Analytics Explore the demo to learn how to create a Decision dataset: ... Explore our platform ... Create a decision dataset - Netspring -Optimizely Analytics ...
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... Welcome Optimizely Analytics includes a powerful Alerting with Rules feature that helps you proactively monitor your data and respond to meaningful changes in real time. Whether you want to track critical issues, user behavior anomalies, or custom thresholds, rules let you define the exact conditions that should trigger alerts and...
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User Interface
Optimizely Analytics Basics... This module provides an introduction to the Optimizely Analytics User Interface, giving you a guided tour of key components such as the navigation bar, project dashboard, and workspace layout. You’ll also get...
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... Welcome In this lesson, you’ll learn how to build and manage dashboards in Optimizely Analytics. Dashboards help you bring together visualizations from multiple datasets to track performance, highlight trends, and communicate insights with your team. You’ll also explore the dashboard editing interface and layout controls to create...
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... Welcome Authorization and access control in Optimizely Analytics ensure that the right people can perform the right actions and viewthe right data. Authorization determines what actions you can take based on your assigned roles, while access controldetermines which objects (datasets, dashboards, explorations, etc.) you can view, edit,...
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...representing a different event type. Unlike a source dataset, which maps to just one warehouse table, a union dataset connects to multiple tables. Using union datasets in Analytics offers both performance and cost benefits compared to physically merging the tables within the warehouse. How to create a Union Dataset in Optimizely...
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... What is SQL Explorer? SQL Explorer is an ad hoc analysis tool within Optimizely Analytics that allows you to run advanced queries using full SQLsyntax. It gives analysts and technical users the flexibility to dive deeper into data, customize their explorations, and deriveinsights beyond predefined templates. With SQL Explorer, you...
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... Welcome Optimizely Analytics gives you the power to zoom in on individual users or entities—referred to as actors—to understand their full interaction journey across your product. This is especially useful for investigating behavior anomalies, validating cohort logic, or debugging events. By the end of this module, you’ll be able...
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Data Modeling
Working with Data... Welcome In this lesson, you'll learn how data modeling works in Optimizely Analytics and how it leverages your existing warehouse setup. With its warehouse-native architecture, Analytics lets you define...
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Connecting to Data Sources
Working with Data...Connection module. In this section, you'll learn how to establish secure connections between Optimizely Analytics and your cloud data warehouse. These connections are the foundation that allow Analytics to run...
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... Welcome In Optimizely Analytics, cohorts are powerful tools for segmenting users or other entities based on shared behaviors or properties over time. Whether you're identifying high-value users, targeting marketing efforts, or measuring product impact, cohorts let you define dynamic groups that update with your data. This chapter will...
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Source Dataset
Datasets... What is a Source Dataset? A source dataset is a logical table in Analytics that maps directly to a table, view, or SQL query in your connected data warehouse. It does not require any data to be copied or...
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... Welcome In Optimizely Analytics, organization management and application management work together to structure how data,projects, and permissions are organized. An organization is the top-level entity that represents your company or a specific business unit. Inside each organization, youcan create and manage applications—logical...
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Dataset Basics
Datasets... Welcome In Optimizely Analytics, Datasets are the foundation for all types of analysis—whether you're tracking events, segmenting users, measuring retention, or exploring data trends. Datasets allow you to...
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...will find out what's new with Commerce Connect (formerly customized commerce).Agenda: OOTB Functionalities currently Dynamic Packages New Product Workflow Dashboard analytics Composable Modules (Current and Upcoming) Payments Service Translations What's next? ... Live training ,Events ... Watch this recording of Product Manager...
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Derived Dataset
Datasets...the data warehouse, whereas derived datasets are constructed from other datasets that already exist within Analytics. How to create a Derived Dataset in Optimizely Analytics You can create a derived dataset by...
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User Authentication & Users and Groups Management
Administration... Welcome In Optimizely Analytics, secure and structured access control is managed through two core components: User Authentication and Users and Groups Management. User Authentication ensures that only...
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Column Actor Dataset
Datasets... What is a Column Actor Dataset? In Analytics, an actor refers to any entity relevant to your business analysis—such as a user, organization, membership, or item. Typically, an actor dataset maps to a...









