In this video you’ll get info on (1) how to tell Optimizely where your experiment should run by creating and configuring Pages; (2) the important differences between URL match types and when best to use each; (3) how to add...
This video mainly talks about (1) custom attributes and how to set them up, but you’ll also get to hear about (2) how they differ from standard attributes. For more information, you can read this documentation.
In this video you’ll see (1) where to find the Visitor ID configuration; (2) key information about the Optimizely cookies; (3) the different approaches to classifying Optimizely cookies. For more information, you can read this documentation on cookies and this documentation on GDPR implementation...
In this video you’ll find out (1) which Implementation and Advanced settings you should check to Enable Support for Dynamic Websites; (2) which Page targeting Triggers become available to you when you Enable Support for Dynamic Websites. For more information,...
In this video you’ll learn (1) how to log into Optimizely via Admin Center using your username and password or single sign on; (2) why you might see different tiles in Admin Center; (3) how to switch from Products or...
Learn how to setup and use Opti ID to access multiple Optimizely products from a single source of truth. After completing this course, you should be able to: Login to your Opti ID Explore the Admin Center Set up your...
In this video you’ll get familiar with (1) how to create Audiences with the audience builder that can then be saved and (re)used to include visitor in your Experiments; (2) the standard Audience Attributes available through browser information; (3) how...
In this video you’ll get a breakdown of when to use (1) stats accelerator and (2) multi-armed bandits, and how these experiment modes adjust the traffic distribution. For more information, you can read this documentation.
In this video you’ll find out about (1) the prerequisite(s) of using behavioral targeting; (2) how to configure audiences using visitor behaviors; (3) the possibility of combining conditions from both categories: standard attributes and visitor behaviors in your Audience configuration....
In this video we give you the ins and outs of setting up a multi-page (funnel) test, starting with (1) setting up multiple page definitions representing each funnel step, followed by (2) creating visual changes per page. For more information,...
In this video you’ll see and hear how to (1) set up custom events in Optimizely and (2) what you need to do in your source code or tag manager to push the events to Optimizely with the API tracking...
In this video you’ll get tips and trick on (1) how to create an Experiment using the Visual Editor; (2) the best ways to apply visual changes with the visual editor. For more information, you can read this documentation.
In this video you’ll learn how to (1) insert html and (2) insert image as a variation change. Moreover, you’ll learn how to set up a Redirect test and some useful tricks to consider. For more information, you can read...
In this video you’ll get a glimpse of (1) different type of events: Pageviews, Clicks, Custom Events and how to set them up; (2) different ways to create Click Events by selecting Elements with the Visual Editor and by Manual...
If you want to learn about Personalization, how to create and run personalization campaigns and how you can read and compare your results—you're in the right place. Optimizely Personalization works with Optimizely Web Experimentation to let you experiment with website...
Learn about Optimizely’s CMS SaaS with all new visual builder. CMS SaaS is a versionless, composable CMS architecture fully managed by Optimizely. With the launch, Optimizely CMS SaaS comes with brand new features and capabilities designed to empower you with...
Watch this video on how Optimizely products can work together to offer personalized experiences and make merchandisers' lives easier with SaaS CMS.
This masterclass will cover the use of Catalyst by BigCommerce and how to use it with Optimizely CMS SaaS. Topics covered: Catalyst overview See and use Catalyst Catalyst and Optimizely Hackathon
This 45-minute recording involves taking a deep-dive in to all the excellent CMS related add-ons that can expand your platform’s capabilities. Our expert trainer will take you along the add-ons road and show you what they are and where to...
In this instructor led training session, you will be given a thorough walk through of the Content Marketing Platform (CMP). During this walk through, live demonstrations will introduce you and expose you to the basic concepts and best practices that...
Experimentation strategists are professionals who work with experimentation to optimize their Web presence and efficacy, which in turn greatly contributes towards the corporate goals of the customer or partner. This recorded series is designed to equip you with a comprehensive...
