The Optimizely Data Platform (ODP) connects customer data from across various tools and platforms, empowering you with customer knowledge and letting you apply this data wherever you need through easy-to-configure APIs. Get an overview of some of ODP’s most important features as you get acquainted with its interface and settings.

Throughout your learning journey, you will be presented with demonstrations, participate in Check your understanding activities, as well as get an opportunity to practice what you learn along the way.

Note: ODP has launched a new navigation experience. While the core functionalities remain the same, the interface now features a fresh look and feel. As we continue updating our content to reflect these changes, you can learn more in this release article.